Cancel Council Sun Sound
Client: Cancer Council / Agency: The Monkeys
Skin cancer is a massive killer in Australia.
We found a simple way to remind Australians to apply sunscreen when outdoors.
It was a simple idea that went huge; it was featured on news sites around the world and won a multitude of awards including Clio Gold and two Cannes silver.
![](https://freight.cargo.site/t/original/i/547c1543ceae8d6eea97201b8a29c33b82abd7f96d17f29ea01ef319e32082de/be_sun_sound.jpeg)