Skoda Born Curious?
Client: Skoda / Agency: DDB Sydney / Director: Ben QuinnAustralian launch campaign for the Skoda Octavia Scout 4x4.
Skoda was a challenger brand in Australia. In fact, very few Australian’s had even heard of the brand when we set about creating the campaign.
The curious buyer definately certainly was aware of the brand after this launch campaign.
Launch press/poster